Current:Home > reviewsFastexy:Univision breaks record for most-watched Spanish language Super Bowl broadcast -MoneyStream
Fastexy:Univision breaks record for most-watched Spanish language Super Bowl broadcast
Rekubit Exchange View
Date:2025-04-10 03:22:07
Univision's goal in broadcasting its first Super Bowl was clear.
"Our absolute objective for this game is Fastexyto deliver the most-watched Super Bowl in Spanish language history in the U.S. Period," Olek Loewenstein, Univision's president of global sports business, told USA TODAY Sports ahead of the big game.
And deliver they did.
Univision's United States broadcast of Super Bowl 58 was the most-watched Spanish language broadcast of the championship to date. According to final Nielsen ratings, an average of 2.3 million viewers tuned in across all platforms to watch the Kansas City Chiefs beat the San Francisco 49ers and capture their third title in five years. The overtime matchup was also the longest game in Super Bowl history by 10 minutes, 59 seconds.
The network said in a statement that the most eyes were on the broadcast — 2.66 million people — during Usher's halftime show where he delivered a medley of hits while dancing and roller skating.
SUPER BOWL CENTRAL: Latest Super Bowl 58 news, stats, odds, matchups and more.
In partnership with CBS, the overall viewership for the game was the most in Super Bowl history, reaching an average of 123.7 million viewers.
The previous record for a Spanish language broadcast was set by Telemundo, who hosted the first network broadcast of the Super Bowl in 2022. Univision's viewership was about 20 percent higher than Telemundo's 1.9 million fans. Last season, Fox Deportes hosted the Spanish language Super Bowl broadcast and saw 951,000 viewers. Univision beat that number by more than 140 percent.
veryGood! (3)
Related
- Newly elected West Virginia lawmaker arrested and accused of making terroristic threats
- Text scams, crypto crackdown, and an economist to remember
- Texas Is Now the Nation’s Biggest Emitter of Toxic Substances Into Streams, Rivers and Lakes
- Did the 'Barbie' movie really cause a run on pink paint? Let's get the full picture
- Juan Soto praise of Mets' future a tough sight for Yankees, but World Series goal remains
- A Plan To Share the Pain of Water Scarcity Divides Farmers in This Rural Nevada Community
- A Plan To Share the Pain of Water Scarcity Divides Farmers in This Rural Nevada Community
- 'This is a compromise': How the White House is defending the debt ceiling bill
- Cincinnati Bengals quarterback Joe Burrow owns a $3 million Batmobile Tumbler
- The U.S. dollar conquered the world. Is it at risk of losing its top spot?
Ranking
- Trump wants to turn the clock on daylight saving time
- Hailee Steinfeld and Buffalo Bills Quarterback Josh Allen Turn Up the Heat While Kissing in Mexico
- Jessica Simpson Seemingly Shades Ex Nick Lachey While Weighing in On Newlyweds' TikTok Resurgence
- A troubling cold spot in the hot jobs report
- The Daily Money: Spending more on holiday travel?
- Dive Into These Photos From Jon Hamm’s Honeymoon With Wife Anna Osceola
- Ashley Benson Is Engaged to Oil Heir Brandon Davis: See Her Ring
- 'Like milk': How one magazine became a mainstay of New Jersey's Chinese community
Recommendation
Retirement planning: 3 crucial moves everyone should make before 2025
Dominic Fike and Hunter Schafer Break Up
Olivia Rodrigo's Celebrity Crush Confession Will Take You Back to the Glory Days
For Many, the Global Warming Confab That Rose in the Egyptian Desert Was a Mirage
Can Bill Belichick turn North Carolina into a winner? At 72, he's chasing one last high
Children as young as 12 work legally on farms, despite years of efforts to change law
Where Thick Ice Sheets in Antarctica Meet the Ground, Small Changes Could Have Big Consequences
Occidental is Eyeing California’s Clean Fuels Market to Fund Texas Carbon Removal Plant